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Innovative Associations: How you can become one

Innovative Associations: How to become one Innovative associations: Infuse Five is often asked to help its association clients with communication presentation tools or membership driving pieces. What subsequently happens is a whole lot more. Clients discover how we can take…

A Funny and Effective Ottawa PSA

What do you think of this PSA? Public Service Announcements (PSAs) sometimes fulfill its corporate responsibility with an ad that can be, frankly, lacklustre. However, Ottawa Public Health has gotten it right. OPH has launched a new social media campaign…

9 Ways to Add Value to Your Events

How to increase your ROI on trade show event marketing. Can you believe January is already behind us? Most businesses are revving up for a busy year of B2B trade events. Biztradeshows.com states: 'Trade Fairs have evolved into one of…

Holiday shopping market research or Big Brother watching?

When the American Thanksgiving approaches, most of Canada is aware of this momentous occasion. The day is mostly about turkey, and football (for some, not necessarily in this order). However, their long weekend is focused on sales and shopping. New…

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